TRADE-OFF BETWEEN LIQUIDITY AND PROFITABILITY: CASE STUDY OF SUN PHARMACEUTICAL INDUSTRIES. IITM Journal of Business Studies, [S. l.], v. 9, n. 1, p. 295–305, 2024. Disponível em: http://journalsiitmjp.com/index.php/iitmjbs/article/view/115. Acesso em: 1 jun. 2026.