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β€œAN ANALYSIS OF FACTORS RELATED TO CONSUMER ACTIVE PARTICIPATION, BRAND ENGAGEMENT AND COMMUNITY TRUST IN ONLINE FOOD COMMUNITY PLATFORMS ”, jbs, vol. 10, no. 1, pp. 97–109, Jul. 2024, Accessed: Apr. 04, 2025. [Online]. Available: https://journalsiitmjp.com/index.php/iitmjbs/article/view/47